With the primary season finally winding down, it’s about time for the campaign to begin (oy!). When I excitedly told my father that Barack Obama was running for president last February, he distinctly asked, "Obama Bama?" But fifteen months is a long time, and Barack Obama is now a household name in this country. The question is: do average Americans know anything about him? Like what he stands for and junk?
Why is it that Obama’s numbers climb in a given state when he spends more time there? Well duh, he spends millions of dollars on commercials. But when Hillary told him "Enough with the speeches and the big rallies," she didn’t say anything about commercials. Don’t get me wrong, some of his ads have been pretty stellar, but political commercials are political commercials for the most part (with one notable exception... more on that later).
Obama’s accomplished something extraordinary in this campaign; he’s won the nomination over one of the most recognizable people in the last 50 years in American politics. I don’t believe you pull something like that with ads. So there’s something about those "big rallies," something that Obama does better than anyone I’ve ever seen.
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