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Scott the Republican Hipster can't face the camera for this
Let's begin with the obvious: Republicans have a young voter problem. In terms of presidential elections, the numbers are stark: Barack Obama won young voters by 34 points during the 2008 election. In the 2012 re-election campaign, the numbers weren't as stark—the margin was only 24 points the second time around—but it was still an electoral thrashing. And while conservative strategists hope against hope that this phenomenon is merely the product of a star-crossed love affair with President Obama, the underlying reality is one of more electoral permanence. Young voters, simply put, are more aligned with Democrats on key issues:
Nearly seven in 10 millennials (68 percent) support same-sex marriage, a marked increase even from a decade ago, when 44 percent backed it. Fifty-five percent of millennials say illegal immigrants should be allowed to stay in the United States and have a chance to apply for citizenship. Fifty-six percent of millennials say abortion should be legal in all or most cases. On each of those issues, millennials’ views come far closer to the Democratic Party’s position than where the Republican Party — and in particular, its base — finds itself.

And, on the right role for government to play in people’s lives, a majority of millennials (53 percent) favor a bigger government that provides more services, while 38 percent find a smaller government with fewer services more appealing. That’s almost exactly the opposite of the other generations Pew tested; all three of them — silent, baby boomer and X — preferred a smaller government.

Republican spinmeisters know they must reverse this trend if their party is to be viable, especially as the electorate becomes more minority than it is now. But the latest effort by the Republican National Committee leaves much to be desired.

Go below the fold to see more about the new campaign.

This new ad campaign features a Republican hipster. But not an authentic hipster, no. More like a hipster who is trying so hard to be a hipster that he must have flunked out of hipster spy school but wishes he were still in the game. He's fully decked out with glasses, a beard, a leather jacket, and most importantly, a god-awful t-shirt with red stripes that has zero chance of ever selling out and going mainstream so he can claim he bought it before it was cool.

I feel pretty lucky to have a job. So many people I know are unemployed. It's like their lives are stuck in neutral.

So I get ticked off at politicians who say they want to help the unemployed and then vote for regulations that make it impossible to hire anyone. Listen, you can't help the unemployed by hurting the people who could employ them.

I'm a Republican because my friends need a paycheck, not an empty promise.

I shouldn't have to check my bank account before I fill up my car. Sooo much of my paycheck ends up going to gas. We haven't even talked about my heating bill at home. So when it comes to energy policy for this country, I'm for everything—solar, wind, shale gas, oil, whatever. I'm a Republican because we should have an all of the above energy policy.
Now, I have to give the Republican Party credit for even making this effort, but let's be honest: These things are awful. They're not even ironically awful like a cleverly mismatched pair of shoes. From the outfit, to the narration, to the gaze that's obviously looking at cue cards that are further off-camera than Marco Rubio's water bottle and totally ruining an otherwise decent man-on-the-street vibe, the executions here are unintentionally bad. But the content? It might not seem possible, but the content is even worse.

Republican strategists seem to have this funny notion in their head about why my generation simply does not vote for them: They think that it's not the policies that turn us off, it's the packaging. They think that Democrats win our votes mainly because Barack Obama is cool and shiny and neat; that when his coolness is no longer on the ballot, our brainless votes will once again be up for grabs by whichever party offers us the shiniest advertising bauble. So what do they do? Find some wannabe hipster in an excruciating shirt to mouth words at us about job-killing regulations and shale gas.

And this is where you should start to wonder about the real purpose of these ads. The people who are making these ads have seen the polling: They know that a majority favor a bigger government that provides more services, and yet the ad speaks generally about regulations that make it harder to hire people—as if this were a well-established narrative of my generation, instead of just the opposite. And furthermore, when was the last time you ever heard someone of my generation use the term "shale gas" this side of an anti-fracking protest? Alex Pareene at Salon says it best:

And that’s why Scott is a Republican: Because they support an “all of the above” energy policy, which Scott sums up as, “solar, wind, shale gas, oil, whatever!” I mean, increased domestic energy production doesn’t necessarily lower fuel prices in the U.S. because it is a worldwide market, and “all of the above” is actually the energy policy of both parties, but, you know, “whatever,” as the millennials say. “LOL,” they sext one another. “Let’s frack some shale gas, YOLO.”
So what's going on here? It's honest-to-god possible that Republican strategists really think that one condescendingly employed hipster will be able to sell us on the virtues of deregulation and shale gas where so many other Republican and corporate ad campaigns have failed. Or, just maybe, the ads aren't designed for my generation at all. Let's picture a different scenario instead: You're a Republican strategist, and you have some reassurances you need to make to your older, white, corporate mega-donors. You know that the younger generation wants absolutely nothing to do with the candidates you support, and you know that your mega-donors know that too. You know that your mega-donors are worried about your long-term viability if you don't do something about that. So you need to convince them that you have a plan. You need to show them that you have a strategy to win over these young people, something that's different from the usual political ads that simply haven't worked. But you also know that you can't change your message from the deregulation and oil extraction agenda that your big donors support.

So what do you produce? Something that looks different to them, something that looks creative. An ad that features someone who looks like what an older corporate stooge would think a hipster looks like, all while being very careful to reinforce the trickle-down economic message that will hold open the wallets of the wealthy. Something that won't actually reach younger voters, but something that will convince the big donors that you're making tangible progress. Something that is less stereotypically awful than other ill-fated conservative efforts to woo young voters, but only just. Something that puts artisan bread on the crap sandwich and hopes nobody notices what's still in the middle.

Something that isn't so bad it's good. Instead, something that's just awful enough to be pathetically cynical.

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Comment Preferences

  •  The National Journal speculates that (30+ / 0-)

    Scott the Republican works at The Washington Ballet. And so:

    The Republicans are infamous for their aims at cutting federal money going to the arts. If Scott Greenberg really does work at The Washington Ballet, that's really too bad for him considering we already know how much he values "paychecks." According to its website, the Washington Ballet receives a lot of federal taxpayer dollars every year to fund its work.
    ....
    Republican candidate Mitt Romney said he would cut NEA funding in half.

    "Trust me... I've been right before." ~ Tea party patriot

    by Calvino Partigiani on Sun Mar 23, 2014 at 10:10:52 AM PDT

  •  "because Barack Obama is cool and shiny and neat" (16+ / 0-)

    Ask a millennial if they can name three position Obama holds, and I'll bet you that---more often and not---the novelty of Obama's presidency was actually very, very important.

    That's not saying much of anything, but I'm not buying the idea that young people can't be peeled away from voting Democratic the moment a non-crazy GOPer accepts gay marriage and does something about student loans. "Young people vote Democratic" is a mile wide and an inch deep. Not that Democrats are noticing ...

    •  The problem with the peeling away argument (17+ / 0-)

      I agree that young people can be wooed away from the Democratic Party.

      But not by this Republican Party.

      You say

      the moment a non-crazy GOPer accepts gay marriage and does something about student loans.
      Problem with that?  The party won't let that happen in any widespread way. In fact, their platform says the opposite.

      History is a guide, not a destination.

      by NCJan on Sun Mar 23, 2014 at 10:20:31 AM PDT

      [ Parent ]

      •  "won't let that happen" isn't forever. (4+ / 0-)

        I'm not predicting anything changes soon, but the notion that gets peddled here at dKos on just about every topic that people will continue to vote D because the Rs are fucking crazy doesn't wash anymore. It's a path to complete voter apathy and cynicism and it's political malpractice on the part of Dems.

        And there isn't a voter demographic more likely to get apathetic and cynical faster than the youth vote.  

        •  I would applaud that change (4+ / 0-)

          As I said below, at this point they need to do what you suggest for long-term survival, but at the loss of short term gain.

          Since I consider myself a progressive first and a Democrat second, I wouldn't mind if Republicans got on board with progressive ideas.

          That way, we wouldn't have to face the totally backward trend of any and every election loss for Dems.

          History is a guide, not a destination.

          by NCJan on Sun Mar 23, 2014 at 10:37:21 AM PDT

          [ Parent ]

          •  True (2+ / 0-)
            Recommended by:
            NCJan, NinetyWt

            We're going to need some sort of sane alternative to the Democratic Party.

            •  To follow up on myself (5+ / 0-)

              One of three things has to happen.
              1) The Tea Party loons split off to form their own party, and the Republican Party regains some sense of sanity.
              2) A group of Blue-Dog Democrats and "moderate" Republicans form a third party, and the Republican party fades into insignificance.
              3) The loons end up with complete control of the government due to random fluctuations, and we are screwed.

              •  2. not happening (2+ / 0-)
                Recommended by:
                Aquarius40, NCJan

                Both Blue Dog Democrats and "moderate" Republicans are essentially nonexistent anymore. And these two groups are the most likely to be completely bought into the existing system and least likely to bravely forge out and form a new party.

                Ed FitzGerald for governor Of Ohio. Women's lives depend on it. http://www.edfitzgeraldforohio.com/

                by anastasia p on Sun Mar 23, 2014 at 11:56:31 AM PDT

                [ Parent ]

                •  I beg to differ. (0+ / 0-)

                  Just because they're seldom elected, doesn't mean they're not there.

                  The problem is in this hyper-partisan "us" vs "them" ideology war makes it extremely difficult for a candidate who is perceived as a moderate to even win a nomination for federal office.

              •  #2 -- they move back to the Republican Party (0+ / 0-)

                where they came from.

                The Republican Brand is too big an intellectual property* to die.

                * in a legal sense, not that it's a property full of intellectuals

                Hillary does not have the benefit of a glib tongue.

                by The Dead Man on Mon Mar 24, 2014 at 03:06:34 AM PDT

                [ Parent ]

          •  complete reversal (2+ / 0-)
            Recommended by:
            NinetyWt, TheDudester

            Imagine this scenario: The Republican Party continues to shrink as more and more voters feel they have no other choice but to vote for the Democrats. Over time big-money corporate donors will have to shift more and more of their resources to Democratic candidates because the Republicans will be just completely unelectable. The Democratic Party will probably retain its liberal position on key social issue like reproductive health care and LGBT rights, but on economic issues they may morph into the new pro-business, pro-military party. It’s entirely possible, beginning in open-primary states like California, that progressives/liberals dissatisfied with the Democratic Party will take over the empty shell of the GOP. After all it would be a lot easier to use the structural framework of an existing political party then to build a new party from scratch.

            "For all those whose cares have been our concern, the work goes on, the cause endures, the hope still lives and the dream shall never die." --Senator Ted Kennedy

            by Blue Silent Majority on Sun Mar 23, 2014 at 01:39:22 PM PDT

            [ Parent ]

            •  About the empty shell of the GOP (2+ / 0-)
              Recommended by:
              Incredulousinusa, NCJan

              I highly doubt ANYONE, even a DESPERATE hermit crab, would want to inhabit the toxic empty shell of the GOP one it has trashed its reputation as badly as it had done since the unfortunate coronation of GW Bush.

              It's wouldn't be worth the time and money it would take to erase the stench they have brought to their name.

              America's LAST HOPE: vote the GOP OUT in 2014 elections. MAKE them LOSE the House Majority and reduce their numbers in the Senate. Democrats move America forward - Republicans take us backward and are KILLING OUR NATION!

              by dagnome on Sun Mar 23, 2014 at 02:02:33 PM PDT

              [ Parent ]

              •  Segragation Party (3+ / 0-)
                Recommended by:
                NinetyWt, NCJan, NoMoreLies

                Up untill the late '60s the Democratic Party was controlled by segragationist Southern Democrats, but in todays world the Demorats are the progressives and the majority of folks here on DailyKos vote Democrat. Parties realign over time. Its happened before and it will happen again.

                "For all those whose cares have been our concern, the work goes on, the cause endures, the hope still lives and the dream shall never die." --Senator Ted Kennedy

                by Blue Silent Majority on Sun Mar 23, 2014 at 02:10:29 PM PDT

                [ Parent ]

                •  Indeed - and I am happily one of those (1+ / 0-)
                  Recommended by:
                  TheDudester

                  progressive thinkers here, but I bemoan the lack of solutions being created for TRUE problems of our nation and society because Republicans and their Tea Party acolytes have "mugged" the legislative process.

                  Parties may realign, but like I said, the stench on the GOP brand is strong, and will be difficult and costly to remove, if it's even possible to do so (and I don't think it is).

                  America's LAST HOPE: vote the GOP OUT in 2014 elections. MAKE them LOSE the House Majority and reduce their numbers in the Senate. Democrats move America forward - Republicans take us backward and are KILLING OUR NATION!

                  by dagnome on Sun Mar 23, 2014 at 02:20:03 PM PDT

                  [ Parent ]

            •  I think that's already happened (0+ / 0-)

              Not totally, but a lot.

              History is a guide, not a destination.

              by NCJan on Sun Mar 23, 2014 at 03:30:30 PM PDT

              [ Parent ]

        •  Except that... (19+ / 0-)

          Right wing economic policy is not very popular.

          It just isn't.  Of course one who wishes to can try to make it seem so by pointing to polls about non-specific slogans like "smaller government" (although, amazingly, younger people don't even respond positively to that).

          Start talking about cutting medicare, cutting social security, eliminating the minimum wage, reducing taxes on the rich even more, cranking up sales tax on necessities, reducing workplace safety, and so on, and see what poll results you get.  Even cutting "welfare" programs polls badly if you phrase it as something like "cutting programs for the poor and needy".

          Republican voters mainly put up with the right wing economics because they have to, in order to get the racism, homophobia, and sexism.  They pretend to themselves that it doesn't hurt them or impact on the programs they like.

          Sure, there are a few sociopathic frat boy Ayn Rand fans (of all ages, genders, and orientations) who really do have no problem with gay marriage, may not even be racist in a few cases, and actually do care only about slapping the gruel bowls out of the hands of the orphans.  But they make up a tiny fraction of the population.   There is not a single area where a libertarian running as a libertarian can win a congressional or even, to any extent, statehouse district.   Not even in districts dominated by the finance industry or expensive private colleges with right wing economics faculty.

          Now, a party with progressive economics but willing to pander to racism, sexism and homophobia would be popular with some older voters, if such a party existed.  That does describe the Democrats of 1932-64, of course.  But young people don't like racism and homophobia as much as older generations (of course, 32% of them still oppose gay marriage, but hey, it's a start).  

          There is a lot of youth disillusion with Obama, but almost all due to his more right wing tendencies that my middle aged brain also opposes - drones, endless war, Gitmo, persistent war on drugs.  If Obama had reversed all the Bush policies he said he'd reverse, he'd be massively popular with youth.  I'm NOT directly criticizing President Obama here; perhaps some day we'll know his reasons for those decisions, but the idea that youth will swing to the right is not very worrisome.

          It is not always 1988.  A lot of Democrats think it is.  It is not.  Dennis Miller and Victoria Jackson are not hip young comedians any more.  Sylvester Stallone is no longer the number one male lead in Hollywood.  Times have changed.  

          •  There's a diary in there! :-) nt (4+ / 0-)
            Recommended by:
            ozsea1, allensl, Dirtandiron, TheDudester
          •  I agree with this 100%. (1+ / 0-)
            Recommended by:
            NoMoreLies

            Furthermore, the ultimate irony is the only way for the "pro-corporate" appeal to the youth to be successful is if it were repealed or if so many of their ideas weren't already implemented.

            As the job market continues to get even more brutal, corporations paying less, reducing benefits, etc., all while the 1% continues to do better and better becomes a hard sell to younger people. Especially as they're saddles with college debt, trying to start a new family, etc.

            If you look at some of the corporate agenda, some of which is like "lets do away with overtime pay", it isn't that popular. It's just simply the fact that the corporate agenda doesn't offer anything to younger people and only succeeds in making life harder for them to make life easier for the rich.

          •  Honestly the Dems needs to (1+ / 0-)
            Recommended by:
            TheDudester

            Legalize marijuana. That will make people vote for them. And I don't agree with this at all, but stay away from the gun stuff. :( I am as liberal as they come but I am a millennial and know how other millennials are. And make gay marriage legal everywhere.

            "Disappointment is anger for wimps," -Dr. Gregory House

            by freakofsociety on Sun Mar 23, 2014 at 07:13:32 PM PDT

            [ Parent ]

      •  I am surprised by REDDIT adoration of Rand Paul (13+ / 0-)

        and worry that the lo info young can fairly easily be moved into a 'libertarian' mode, hands off my weed, no war, no spying, no making me support the old by paying more for health insurance, or being forced to buy it - just gimme my freddumbzzz! I'mma libertarian! ----and in return , sure, you can pollute my rivers, you can spend millions to buy elections,  hey itza free country, so sue if you don't like it.

        Thanks Democrats! My Obamacare is permanent coverage no one can take away - and saving $3,000 is nice too

        by sotiredofusernames on Sun Mar 23, 2014 at 10:54:53 AM PDT

        [ Parent ]

        •  I know scary ignorant young people like that. (3+ / 0-)

          My cousin reposts anything she sees that bothers her on Facebook and her friends chime in with their agreement. Like lies about how SNAP pays for booze, and other "taker" myths. She calls herself a Libertarian because she doesn't want to share her upper middle class white birthright (which she is clueless about) with "lazy" people on "welfare". One thing I know about her is that she doesn't read much. The internet let's her spread her ignorance far and wide and let's her think her uninformed opinions about non facts are as valid as any others.

          •  Sounds like my cousins. (0+ / 0-)

            :(

            "Disappointment is anger for wimps," -Dr. Gregory House

            by freakofsociety on Sun Mar 23, 2014 at 07:15:04 PM PDT

            [ Parent ]

            •  I don't know what to do with her! (2+ / 0-)
              Recommended by:
              freakofsociety, NoMoreLies

              She has Hundreds of friends who see her posts...and they have many friends...and so on and so on.

              During the election I just couldn't let her misinformation stand and I'd correct or point out only what was wrong, with links. If I let it stand, thousands literally could be misinformed by her non-facts and feelings about them.

              I think that may be why I was not invited to her wedding to be honest. ):  Extended family is important to me.

        •  It's bc of his stance on marijuana. (0+ / 0-)

          And the guy is actually not that popular anymore....

          "Disappointment is anger for wimps," -Dr. Gregory House

          by freakofsociety on Sun Mar 23, 2014 at 07:14:36 PM PDT

          [ Parent ]

      •  Student loans? (0+ / 0-)

        The Young Republicans won't have you if you take out student loans and become a parasite on the government - you either have your parents give you a full ride through college and after, or you work at McDonald's (for $9 an hour, NOT $15!)

        As Judge Smails said to Danny Noonan: "The world needs ditchdiggers, too."

        You can't spell "Dianne Feinstein" without "NSA".

        by varro on Sun Mar 23, 2014 at 06:11:50 PM PDT

        [ Parent ]

    •  And not just millenials (5+ / 0-)

      As soon as the GOP does figure out a way to dump their social agenda and the tea bagger crazies, they will gain conservative democratic votes over night.

      Frankly, I'd rather deal across the aisle with blue dogs than baggers...

      Money should be treated like any other controlled substance; if you can't use it responsibly then you don't get to use it.

      by La Gitane on Sun Mar 23, 2014 at 10:24:24 AM PDT

      [ Parent ]

    •  Lots of non-crazy GOPers (11+ / 0-)

      accept gay marriage and have credible plans for student loans.

      They have ABSOLUTELY NO CHANCE of becoming Republican nominees.

      This was an entertaining little side trip, no?

      •  I completely disagree ...but that's just me seeing (5+ / 0-)

        that it only takes a two issue switch to get voters to look at GOPers differently.

        If Rush Limpballs turned pro-gay marriage and had a way to keep student loans cheap tomorrow, GOPer primary voters would change their tune a lot faster than you want to believe.

        It's wildly dangerous to think that the GOP is permanently 100% crazy. They can be 98% crazy and start winning as long as Democrats are too scared to argue their platform.

        •  If my aunt were my uncle (2+ / 0-)
          Recommended by:
          Capt Crunch, Tonedevil

          So why would we have to fear a progressive Republican Party?  Wouldn't that mean we've won?

          History is a guide, not a destination.

          by NCJan on Sun Mar 23, 2014 at 10:38:41 AM PDT

          [ Parent ]

          •  I'm talking about a couple of changes to become (4+ / 0-)

            more electable. Not everything, and GOPers don't have to become anything near progressive to wipe up the floor with Democrats.

            Doing this kind of thing is called "politics." And my point is that it's a whole lot easier that people believe here.

            •  Only if Dems are asleep (1+ / 0-)
              Recommended by:
              Aquarius40

              The GOP makes the couple changes that make them seem moderate every season. Just after primaries are over, they tack to the middle.

              Now that we have tape of them during the primaries, and actual positions they've voted on, it isn't so easy for them to do this.

              History is a guide, not a destination.

              by NCJan on Sun Mar 23, 2014 at 10:49:09 AM PDT

              [ Parent ]

              •  it is still easy...shouldn't be but is (1+ / 0-)
                Recommended by:
                NCJan

                Media doesn't play the gotcha primary tape or ask enough questions. Neither do Dems so far. Romney came WAY too close considering how much of a misfit, elitist, fool he was and came across. His reset after the primary was the most blatant ever seen and he largely got away with it until that partly eroded right before the election.

                •  True, except for 47% (0+ / 0-)

                  That gotcha video had legs.

                  History is a guide, not a destination.

                  by NCJan on Sun Mar 23, 2014 at 03:27:13 PM PDT

                  [ Parent ]

                  •  the 47% comment wasn't about the mainstream (1+ / 0-)
                    Recommended by:
                    NoMoreLies

                    media showing us how far right Romney had been before the primary and how after in the general what he said was a big pack of lies. They don't do their job, ie journalism. We need to know what a candidate really stands for, so if there is a change after a party's primary for the general they need to be bringing that to light. They never called him on his post-nomination flipflopping lies.

                    The 48 percent comment had legs, yes. And thank goodness for the hero bartender who filmed Romney being who he really is, and letting us all know. Remember though that the mainstream media had little to do with exposing it. Romney's own responses dug the hole deeper and iirc he said other things later that were caught that validated his stance. That story was spoonfed to the media to play and I'm glad they did. But little journalism was committed for them to do that. Or not enough, at the least.

            •  You are depicting the Mitt Romney conundrum (0+ / 0-)

              which doesn't work with the current GOP voters. Making a "couple of changes' to appeal to younger voters who have already progressed decades beyond your compromises is going to lose you the primary and probably your base in the general until the Tea Party is ousted. No signs that's happening.

              Ed FitzGerald for governor Of Ohio. Women's lives depend on it. http://www.edfitzgeraldforohio.com/

              by anastasia p on Sun Mar 23, 2014 at 12:03:01 PM PDT

              [ Parent ]

          •  If they were truly progressive (0+ / 0-)

            Campaign rhetoric means next to nothing to me at this point. To go from a Bush/Cheney/Rice until 2008, 6 years ago, a McCain/Palin ticket, then a Romney/Ryan disaster, to a Progressive Republican Party in 2016 would seem really unlikely, no matter what Rand Paul says. Not that Democrats are proceeding at a breathtaking pace. They have attempted to move healthcare along, gay marriage is being accepted, incarcerating for pot is losing popularity. Military is not as puffed up as it was. We still have SS and Medicare.Stay the course, only more so, far as I am concerned, and keep government in our lives. Romney and Ryan, et al are still yapping their trash and the Religious Right will give them plenty of votes and what those people want for their votes has proven to go against progress.

        •  Let me engage JUST a bit further (4+ / 0-)
          Recommended by:
          JeffW, Aquarius40, tikkun, freakofsociety

          despite your "that's just me seeing stuff that you can't see" attitude.

          You have the surrealistic notion that Limbaugh and his ilk are independent thinkers and leaders.

          They are not.

          They are craven, focus-group-driven, echo-chamber mouthpieces.  Limbaugh can only create new soundbites that reinforce his audience.  He cannot lead them anywhere.

          If Limbaugh (or the Fox farm team) were trying to make money entertaining the whole of America, they might start shifting to match the country.  But they cannot do that. "Us vs. them" is their trademark.

          •  My attitude is any different than (0+ / 0-)

            the one that believes this particular GOPer millennial ad doesn't meet their particular measure of appropriately hipster?

            At least I'm not whistling past every potential graveyard.

            All I'm trying to say is that believing that demographic trends excuse the Democratic party from getting back to 1) effective politics through 2) economic justice are exceedingly dangerous. Even with stoopid online ads, the GOPers are at least making a serious effort at understanding the youth vote. I can't remember the last time I thought Democrats were doing the same.

          •  Not Limbaugh.. (0+ / 0-)

            you apparently have never listed to Rush.

            He is more often at odds with the GOP than he is in agreement with them.

            My favorite talk-radio channel carries Rush at mid-day, and I do listen to him if I'm in my car at lunch time.  He is not at all focus-group-driven.

            That's not to say I like him.. he's an obnoxious blow-hard most of the time.. but, a follower he isn't.

        •  "If you put wheels on my grandmother... (3+ / 0-)
          Recommended by:
          Slightly Wobbly, Aquarius40, tikkun

          she still won't be a wagon" (with a hat-tip to Scotty). The very idea of that "two issue switch" is the problem.

          First, there's the point already made that the GOP would lose far more than it gained in voters if it did this. The entire right-wing of the party would revolt and drive out those who tried this or leave themselves. That's assuming it even got to the point of someone like this being nominated. Between the religious right (still a strong force in the GOP base) and the 40+ white male GOP voters who just can't stand the idea of guys having sex with each other or of letting "those brown people" in this change is about as possible as changing the orbit of Pluto by thought-control.

          The other problem is one that no issue switch can overcome: the preference for active government that pursues social welfare for all. That's what's really behind those "bigger/smaller government" poll numbers, the commitment to their fellow citizens that runs completely counter to the base GOP message of "I've got mine, to hell with everyone else." Unless they change that and stop being the GOP at all, their efforts are doomed to failure even if they do shift on an issue or two.

          Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat. Sun Tzu The Art of War

          by Stwriley on Sun Mar 23, 2014 at 11:01:39 AM PDT

          [ Parent ]

          •  Well, we'll see who's right in good time. (5+ / 0-)

            There will be a republican president in our lifetimes again, and $100 says that he/she will do it exactly like I'm saying. The core radicalism will remain; two or three major concessions to move to more reasonableness will be the price.

            Apparently the crowd has all forgotten the vandal that did the same thing with "compassionate conservatism"?

            •  I don't know how long your lifetime is (0+ / 0-)

              but I think it's a good 15-20 years before any GOP candidate will be acceptable doing what you say. Remember how well Jon Huntsman polled?

              Ed FitzGerald for governor Of Ohio. Women's lives depend on it. http://www.edfitzgeraldforohio.com/

              by anastasia p on Sun Mar 23, 2014 at 12:04:14 PM PDT

              [ Parent ]

    •  I dunno. My son is a millenial (8+ / 0-)

      (daughter too, but she's 15) and he has a bit of that libertarian streak that kids his age have.  But he thinks the Republicans are are basically old Southern Christian white men and have nothing that appeals to him.  And he's not even that up on politics.

        Now why would he think that...?

      the woman who is easily irritated

      by chicago minx on Sun Mar 23, 2014 at 10:45:48 AM PDT

      [ Parent ]

    •  First part of your comment kind of (1+ / 0-)
      Recommended by:
      Aquarius40

      contradicts the second.

      I'm not buying the idea that young people can't be peeled away from voting Democratic the moment a non-crazy GOPer accepts gay marriage and does something about student loans.

      So there are issues that young voters favor and if the GOP embraced them, young voters might vote GOP? Sure.

    •  Okay (0+ / 0-)

      But they don't like republicans either. Young people are dismayed with republicans and democrats. They aren't going to fall for this ad. If anything most people my age and younger will not vote or vote 3rd party. :( I'm trying to change it but it's hard.

      "Disappointment is anger for wimps," -Dr. Gregory House

      by freakofsociety on Sun Mar 23, 2014 at 06:57:59 PM PDT

      [ Parent ]

  •  Corporatists to Millenials: (23+ / 0-)

    "Sells us your souls, suck up to your boss, work extra long hours . . . and maybe we will begrudge you a one percent 'cost of living' adjustment every year."

    That's almost enough to make you an honorary Koch brother!

    And God said, "Let there be light"; and with a Big Bang, there was light. And God said "Ow! Ow My eyes!" and in a flash God separated light from darkness. "Whew! Now that's better. Now where was I. Oh yea . . ."

    by Pale Jenova on Sun Mar 23, 2014 at 10:11:45 AM PDT

    •  Assuming you HAVE a job... n/t (5+ / 0-)

      Float like a manhole cover, sting like a sash weight! Clean Coal Is A Clinker!

      by JeffW on Sun Mar 23, 2014 at 10:53:01 AM PDT

      [ Parent ]

      •  but that's just more freedom, you see (6+ / 0-)

        It means you're not tied to a desk and can be an entrepreneur and shit.  You can, I don't know, open up an old-timey barber shop or bake fancy cupcakes ... and blow it off for a concert or something.  Steady, formal employment is for drones and you don't want to be a drone, do you?  Same with employee benefits like health care and retirement instead of cold, hard cash; it's all about what you can do instead of what everyone else thinks you should do.  Well guess what, that's what the Republican Party stands for and always did, but they didn't tell you that, did they?

        /snark

        Crotchety wingers love to whine about how social media has allegedly destroyed the idea of privacy in the minds of the youth.  They should be more worried about destroying the idea of freedom by managing to equate it with risk (the new generations are very risk-averse), with lack of any kind of institutional support (you say "look out for number one" and we hear "you're on your own"), and with rich people running amok and behaving in irresponsible and destructive ways.

        Domestic politics is the continuation of civil war by other means.

        by Visceral on Sun Mar 23, 2014 at 11:28:54 AM PDT

        [ Parent ]

        •  I wish I could recommend this ten times. (1+ / 0-)
          Recommended by:
          JeffW
          They should be more worried about destroying the idea of freedom by managing to equate it with risk (the new generations are very risk-averse), with lack of any kind of institutional support (you say "look out for number one" and we hear "you're on your own"), and with rich people running amok and behaving in irresponsible and destructive ways.

          "My country, right or wrong; if right, to be kept right; and if wrong, to be set right." -- Sen Carl Schurz 1872

          by Calamity Jean on Sun Mar 23, 2014 at 03:53:42 PM PDT

          [ Parent ]

    •  I wonder how Hipster Scott feels ... (4+ / 0-)
      So many people I know are unemployed. It's like their lives are stuck in neutral.

      So I get ticked off at politicians who say they want to help the unemployed and then vote for regulations that make it impossible to hire anyone.

      ... about politicians who say they want to help the unemployed, but then obstruct and block all the jobs bills in Congress?
  •  Better postpone the gloating (4+ / 0-)

    over the Repubs' youth problem. Remember the old saying:

    If you aren't a liberal when you're 20, then you have no heart. If you aren't a conservative when you're 40, then you have no brain.
    Of course I don't buy it (I'm waaaaay past 40 and still a liberal), but you know what they say: clichés don't become clichés unless there's some truth to them.

    I very much hope the Rethugs have a serious and long-lasting youth problem. But I just don't think we should start banking the votes of today's young people 20 years into the future. A lot can happen.

    What is valued is practiced. What is not valued is not practiced. -- Plato

    by RobLewis on Sun Mar 23, 2014 at 10:12:57 AM PDT

    •  A lot HAS happened (8+ / 0-)

         What has Obama -- what have the Democrats -- done for young people since 2008?

         The Republicans' lunacy during this time is the only reason the Dems haven't lost the millennials -- yet.

      "Le ciel est bleu, l'enfer est rouge."

      by Buzzer on Sun Mar 23, 2014 at 10:22:28 AM PDT

      [ Parent ]

      •  My son is 29. He now actually doesn't have to pay (13+ / 0-)

        bank fees totaling in the thousands, on student loans that he now gets directly from the Dept of Education.  

        One of his best friends since high school, and his cousin, have both come out as gay, and are in committed relationships and want to marry (although our state doesn't allow it, yet), so Obama's support of same sex marriage, and the DOJ decision to not defend DOMA mean a lot to him.  

        My son, his wife, and his mother in law, now have affordable health insurance due to the ACA.

        There, 3 things that Obama and the dems have done that benefit millenials.  Don't assume that the internet generation isn't informed on issues that affect them!

      •  They have done A LOT! (6+ / 0-)

        Let's start with the Lilly Ledbetter Fair Pay Act. An issue very important to women, and young women in particular who are just entering the workforce. The Affordable Care Act that allows young adults to stay on their parent's health insurance plans and not worry about health care. The repeal of DADT (Don't ask Don't tell) that a huge majority of young adults supported. Ending the Iraq and Afghanistan wars where many young adults were being killed. Student Loan reform that caps monthly repayments at 10 percent of income.

        The list does not include many issues important to young Americans that Democrats support but have yet to pass legislation because of Republican opposition -- like the Dream Act and immigration reform. So, I don't know what you mean when you ask "What have the Democrats done for young people since 2008?" Where have you been?

    •  That is VERY dependent on how... (6+ / 0-)

      ...the socio-economic lives of current 20 year olds are when they become 40.

      Change does not roll in on the wheels of inevitability, but comes through continuous struggle. --Martin Luther King Jr.

      by Egalitare on Sun Mar 23, 2014 at 10:27:05 AM PDT

      [ Parent ]

    •  Let's try something more relevant: (3+ / 0-)
      Recommended by:
      JeffW, VeggiElaine, tikkun

      The defining ideology of the Republican Party hasn't been "conservatism" for a very long time.  How does this work?

      If you aren't a liberal egalitarian when you're 20, then you have no heart. If you aren't a conservative bigot when you're 40, then you have no brain
    •  Actually, that cliche is wrong (3+ / 0-)
      Recommended by:
      jfdunphy, worldlotus, Tonedevil

      As my friends all approach their 60s, I am startled at how many people I have known from the music scene in the last 40 years that I never knew to be political have become raging liberals. I saw a brilliant and moving defense of Obamacare last night online from a musician I first met in the local music scene of the ’70s who went on to some national success. I have hundreds of baby boomer Facebook friends whose political leanings I never knew, and I think I've only had to ditch one because of open, belligerent Tea Party stances. (Actually, it was for raging homophobia. I also am Facebook friends with almost every LGBT activist in the state).

      Ed FitzGerald for governor Of Ohio. Women's lives depend on it. http://www.edfitzgeraldforohio.com/

      by anastasia p on Sun Mar 23, 2014 at 12:07:27 PM PDT

      [ Parent ]

      •  the person who first uttered that idea was (0+ / 0-)

        referring to laissez faire free trade advocates as "liberals".

        To put the torture behind us is, inevitably, to put it in front of us.

        by UntimelyRippd on Sun Mar 23, 2014 at 06:55:12 PM PDT

        [ Parent ]

      •  I think you may have some sampling bias (0+ / 0-)

        It's interesting to speculate why people in the entertainment industry skew liberal, but I think it has a lot to do with their appreciation that their success has a lot to do with luck. Artists are insecure by nature, and of course they realize at some level that for every successful one, there are a hundred more who are just as talented but don't get the lucky break that launches them.

        Among those who have "made it", it must be very common to think "There but for the grace of God go I."

        What is valued is practiced. What is not valued is not practiced. -- Plato

        by RobLewis on Tue Mar 25, 2014 at 02:16:24 PM PDT

        [ Parent ]

  •  Job security for comedians. (4+ / 0-)
    Recommended by:
    Pluto, BelgianBastard, JeffW, here4tehbeer

    One profession that always does well under Republicans.

  •  Young voters are more aligned (1+ / 0-)
    Recommended by:
    Mr Robert

    with Libertarians than Republicans. If Rand Paul had the balls to actually break from the Republican party and make the Libertarians 'official' and a separate entity from the Republicans he'd win the young vote hands down.

    the only problem is he's gutless because he also knows that if he did that he would split the conservative vote and the Democrats would win.

    Sadly for the sake of the right it needs to be done but Paul. like his father is to gutless to do it.

  •  The problem lies with definitions of freedom (4+ / 0-)
    Recommended by:
    a2nite, blueoregon, tikkun, Square Knot

    The problem with GOP outreach to young people (and women, and minorities) is that the way they define "freedom" always ends up curtailing the freedom of the majority of even the people they are trying to attract.

    Until they figure out how most people define freedom, the GOP is sunk--unless we cede them that word, as we have for the last half century.

    A perfect case of this faux freedom (or "libertarianism") is found in the recent laughable Politico article by National Review's Kevin Williamson.

    This whole black is white and up is down argument is apparent in one crazy head scratching paragraph:

    America’s so-called social liberals think that amounts to Jim Crow for gay people. Paul’s instinct is to get marriage entirely out of the federal tax code and to let the states define marriage for themselves. For social liberals, that is, at best, a punt. On the subject of gay marriage, they do not want a skeptical federalist—they want a president who is categorically in favor of gay marriage. They do not want somebody tolerant, but somebody committed, and willing to use the federal government to make their own preferences national policy. They don’t want marriage written out of the federal tax code—they want gay marriage written into it. They demand a pro-gay president even if, like Barack Obama in 2008 and 2010 and half of 2012, he claims to be against gay marriage for reasons of cynical political self-interest. Liberalism is a subculture; they know their own. Rand Paul isn’t one of them—and probably won’t get their votes. In fact, whether it is abortion, guns, public-school curricula or the all-important issue of dropping the federal civil-rights hammer on noncomformist bakers, Paul can count on bitter, unified opposition from liberal social-issue voters.
    http://www.politico.com/...

    History is a guide, not a destination.

    by NCJan on Sun Mar 23, 2014 at 10:15:45 AM PDT

    •  "you may" versus "you can" (5+ / 0-)

      Anybody remember elementary school and wanting to go to the bathroom during class time?  You'd ask "Can I go to the bathroom?" and the English teacher would invariably respond "I hope you can!"  You sit there confused and the teacher continues "You mean to ask 'May I use the bathroom'."  You do so and the teacher replies "No, you may not."

      The Republican idea of freedom revolves firmly around what people may or may not do according to the government on one hand and the Bible on the other.  That one can do what one may do (and may not do) is something they simply take for granted, either because they're all rich - and therefore they really can but the government says they may not and they want to change that - or because they really believe in their magic entrepreneur nonsense and there's no reason anyone can't do something, only that they don't want to do it.

      The Democratic idea of freedom doesn't dismiss 'may', but it revolves much more closely around what people can and can't do.  In practice, lack of means and lack of security means that even if everyone may, most people can't and most of the rest wouldn't even if they could: higher priorities and/or too much risk.  Thus we're all about enhancing what people actually can do by expanding access to education, trying to get more money into people's pockets by way of wage increases and/or protecting and expanding benefits packages, building mass transit for people who don't have cars, expanding access to healthy foods so that people actually can eat healthy, and generally taking loads off individuals' shoulders and putting them on society's far broader shoulders.  

      Republicans want to maximize freedom in theory and the simplest way to do that is to abolish laws and regulations.  Democrats want to maximize freedom in practice, and we recognize that sometimes that means less theoretical freedom, especially for the rich and powerful who really can do whatever they want and need not fear if it's bad for the rest of us.

      The Republican ideal is like the solitary woodsman who while there's no-one around to tell him what to do and make claims upon whatever he produces with his own two hands, there's very little that his two hands and simple Stone Age tools can actually do.  You can argue that someone who lives in the middle of a sophisticated industrial society with all its rules that keep all its parts working together is somehow less free than the woodsman, but there's far more that they actually can do with themselves.

      Domestic politics is the continuation of civil war by other means.

      by Visceral on Sun Mar 23, 2014 at 11:56:54 AM PDT

      [ Parent ]

      •  Very elegantly put (1+ / 0-)
        Recommended by:
        oldoregonlib

        And true as far as it goes.  A wonderful expression of that liberal vs. conservative conundrum, "Liberty v. Equality."

        However, I think we can go even further to place Democrats and progressives in general squarely on the side of "freedom."

        This is because Conservative Republicans (even so-called Libertarians) are explicitly, as well as implicitly, on the side of social conservatives--and this means that they are actually in favor of restricting certain individual freedoms now seen as Constitutionally protected.

        For example, Republicans are saying that even though women CAN terminate a pregnancy, and MAY terminate a pregnancy, there should be laws that make terminating a pregnancy illegal.

        Another example--Republicans are saying that even though African Americans (and gays) CAN and MAY afford to buy a wedding cake in any store they choose, in fact if the store owner does not want to sell it to them, they don't have that freedom.

        History is a guide, not a destination.

        by NCJan on Sun Mar 23, 2014 at 12:19:02 PM PDT

        [ Parent ]

      •  Thank you for this. (1+ / 0-)
        Recommended by:
        NCJan

        In my 72 years of life I have never thought about freedom/liberty in that way. It is a profound argument and I intend to use it from time to time. I may even print it out and carry it with me for reference.

  •  HAHAHAHAHAHAHAHA, I would ask them what (1+ / 0-)
    Recommended by:
    tikkun

    They want & have one of them deliver the message. Someone like my nephew who doesn't like Rs at all. Someone who Actually looks cool to their generation & speaks their language.

    nosotros no somos estúpidos

    by a2nite on Sun Mar 23, 2014 at 10:18:30 AM PDT

  •  That Is Some Bad Acting (10+ / 0-)

    Internships long past the college years. Contract jobs. On call work schedules. The workplace is a nightmare for many these days. Especially young people. The glories of the free market and the corporate world are lost on most everyone these days. Except the small minority if the free market conservative cult. Young people are more likely to join the Moonies than become Republicans these days. The GOP has a tough sell.

    •  Moonies (0+ / 0-)

      Don't give the RNC ideas.  We already need to hire reprogrammers to rescue the Fox News cult types.

      Quote of the week: "They call themselves bipartisan because they're able to buy members of both parties," (R. Eskow, Campaign for America's Future.)

      by mbayrob on Sun Mar 23, 2014 at 12:55:47 PM PDT

      [ Parent ]

  •  Of all the talent agencies in all the towns (14+ / 0-)

    in all the world, they managed to pick someone who looks and sounds like a network sitcom parody of the audience they actually believe they're talking to.

    Please proceed, GOP.

  •  I would not worry about the rise of the young (9+ / 0-)

    hipster Republican.   Most people who become Republicans after college do so because they have attained a measure of success and feel that "I've got mine, eff everyone else".  

    In this economy, most of them won't get there anytime soon.  

    If you get confused, listen to the music play - R. Hunter

    by SpamNunn on Sun Mar 23, 2014 at 10:28:22 AM PDT

  •  I think Dante hits the nail on the head (15+ / 0-)
    …maybe, the ads aren't designed for my generation at all. Let's picture a different scenario instead: You're a Republican strategist, and you have some reassurances you need to make to your older, white, corporate mega-donors.

    So what do you produce?

    An ad that features someone who looks like what an older corporate stooge would think a hipster looks like….

    Something that puts artisan bread on the crap sandwich and hopes nobody notices what's still in the middle.

    Because, seriously, these ads are in barf territory.
  •  An interesting observation that I've made (4+ / 0-)

    is that the conservative cohort (20-40 years old) lean more libertarian on both social and economic policy. Many of them wish the GOP can divorce themselves of the Evangelical social policies and exclusively talk about less taxes/government interference. I also notice a strong correlation between parents political affiliation and their political affiliation. So don't count them out yet...

    "If the machine of government is of such a nature that it requires you to be the agent of injustice to another, then, I say, break the law."-Thoreau

    by mishal817 on Sun Mar 23, 2014 at 10:29:03 AM PDT

    •  and don't Republicans have more children? (1+ / 0-)
      Recommended by:
      VeggiElaine

      Their larger families specially in Utah and Idaho mean more potential R voters coming up to the plate, so making up for the Democratic skew of the nation.

      Thanks Democrats! My Obamacare is permanent coverage no one can take away - and saving $3,000 is nice too

      by sotiredofusernames on Sun Mar 23, 2014 at 11:03:53 AM PDT

      [ Parent ]

      •  Those that are not at menopausal ages (0+ / 0-)

        The GOP. aren't breeding their way out of this.

        Quote of the week: "They call themselves bipartisan because they're able to buy members of both parties," (R. Eskow, Campaign for America's Future.)

        by mbayrob on Sun Mar 23, 2014 at 12:57:51 PM PDT

        [ Parent ]

    •  but that's not really a change (3+ / 0-)
      Recommended by:
      tikkun, freakofsociety, NoMoreLies

      I foolishly predicted 20 years ago that the libertarians and social conservatives would split. They haven't. As far as I can tell, they never will.

      As long as the libertarians get their tax cuts for the rich, specifically tax cuts for inherited and unearned income, and cuts on social spending, they're happy. The rest of the libertarian platform is water-cooler talk; it's not important.

  •  Both major parties are terrible at youth outreach (4+ / 0-)
    Recommended by:
    JeffW, tikkun, freakofsociety, NoMoreLies

    ...but I'm starting to think that the GOP is worse at it than the Democrats.

    Where Democrats tend to be terrible at youth outreach is candidate recruitment (a lot of candidates that the Dem leadership recruits to run for public office aren't all that liberal and are machine/establishment-oriented). The kind of Democrats who appeal to us millennials are ultra-liberal good government types, and the Democratic establishment doesn't like to run those kind of candidates.

    The Republican youth outreach is even worse. In fact, their "Republican hipster" fuels a lot of negative stereotypes about young people.

    •  In Ohio, we have a very young statewide ticket (3+ / 0-)
      Recommended by:
      ferg, Square Knot, DownstateDemocrat

      All the candidates but one are under 52. Three are in their mid 40, one is in his 30s. We have some great younger people in the pipeline. One of my favorites is state rep. Kathleen Clyde of Kent, an attorney specializing in election law. She's in her early 30s.

      http://www.ohiohouse.gov/...

      We also have a number of young leaders in their 20s cropping up on an even more local level — city and county. We just replaced my county council rep (who resigned to take another job with a guy in his mid 20s who has been a Democratic activist for years — at one point was the youngest precinct captain in the state. He's also black, if you want to talk about where young black leadership is coming from. I can reel off a bunch of names, including people who were already planning their ascent in politics in high school.

      Ed FitzGerald for governor Of Ohio. Women's lives depend on it. http://www.edfitzgeraldforohio.com/

      by anastasia p on Sun Mar 23, 2014 at 12:14:00 PM PDT

      [ Parent ]

  •  What does "YOLO" mean? (1+ / 0-)
    Recommended by:
    Calvino Partigiani

    Never heard of it.

    "Religion is what keeps the poor from murdering the rich."--Napoleon

    by Diana in NoVa on Sun Mar 23, 2014 at 10:46:32 AM PDT

  •  The ads are sad, pathetic and are gonna fail. (3+ / 0-)
    Recommended by:
    Calvino Partigiani, NCJan, a2nite

    Here's why: There are no cute hipster women who are going to vote republican. They like their birth control, thank you very much, they want to be paid the same as their male co-workers, they don't feel maternity leave/family sick leave is a commie plot. If Scott wants to date, he's going to be meeting liberal hipsters, unless he goes to church and then, maybe he'll meet a republican to date.

    Anyone endorsing war in the Ukraine should be flogged over the head with the fact that Iraq now approves child marriage. Full stop. Heckva job, Neocons.

    by blueoregon on Sun Mar 23, 2014 at 10:49:17 AM PDT

  •  GOP Will Start A War And Ship Off The Millenials (2+ / 0-)
    Recommended by:
    Calvino Partigiani, GAS

    Because nothing gets the kids excited like a shiny new war!

    Men are so necessarily mad, that not to be mad would amount to another form of madness. -Pascal

    by bernardpliers on Sun Mar 23, 2014 at 10:50:20 AM PDT

    •  Been there, done that (0+ / 0-)

      The Millenials are old enough to remember, too.  A few more years, though...

      Quote of the week: "They call themselves bipartisan because they're able to buy members of both parties," (R. Eskow, Campaign for America's Future.)

      by mbayrob on Sun Mar 23, 2014 at 12:59:43 PM PDT

      [ Parent ]

    •  Already happened (0+ / 0-)

      Some of us were old enough to see our friends shipped off to Iraq and Afghanistan. And then shipped home with PTSD and traumatic brain injuries with ZERO support from the chickenhawks who sent them away in the first place. We are vehemently anti-war as a result.

      Is fheàrr fheuchainn na bhith san dùil

      by bull8807 on Mon Mar 24, 2014 at 08:43:52 AM PDT

      [ Parent ]

  •  I think there are a significant number of young (4+ / 0-)
    Recommended by:
    Mr Robert, GAS, scott5js, nextstep

    voters who are really libertarian.  That is, they want less government involvement in all areas -- in social issues and economic issues.  They are fine with people marrying whomever they want to marry, people making their own medical decisions, etc.  But they also don't like too much government intrusion in economic issues.  

    The Republicans see an opportunity with young people on economic issues, and so they are going to focus on that.  The problem they have is that the economic message will often be outweighed by the Republican position on social issues.  

    I've seen a lot of young people move from "liberal" to "libertarian" when they get their first full time paycheck, and see the difference between their gross pay and their net pay.  And young people are often much more amenable to the notion, promoted by libertarians, that they can get ahead (maybe not become zillionaires, but make a good living) by their own intelligence, ambition, and hard work.  When Democrats focus too heavily on the message of "the deck is stacked against you, it doesn't matter what you do, you aren't going to get "rich" (variously defined as household income over $100,000, where deductions start phasing out, $250,000, where the Democrats more recently wanted to set the highest tax rates, and $400,000, about the level of "the 1%"), they lose some young people.  

    I understand completely the need to have a safety net for people who can't provide for themselves.  But young people don't want to hear, "the deck is stacked against you, the rich are going to keep you down no matter how hard you try, we need to punish the rich" because, depending on how you define "the rich," a lot of them hope they can be there one day, and many of them believe that they have some control over making something of their lives, and don't want to be told that the deck is so stacked against them that they can't, so the government has to come in to give them a chance.  They especially don't like it when they get their first "good" job and see what is taken out of their check in the form of taxes, frankly.  (I can't tell you how many times I've seen a young person be essentially shocked at the difference between gross pay and net pay after deducting federal income taxes, state income taxes, SS and Medicare, and even their portion of their health insurance premiums if they have employer-provided health care.)

    Republicans won't pick up these young voters as long as they emphasize their "conservative" stands on social issues, I think.  But I think there's some opportunity for whichever party captures the more libertarian positions that I see many young people gravitating toward.

    •  those are young Republicans (7+ / 0-)

      and, yes, people who don't believe in paying for social services vote Republican.

    •  Most young people (3+ / 0-)
      Recommended by:
      Capt Crunch, Tonedevil, NoMoreLies

      have been smacked with the reality that they cannot get ahead on "intelligence, ambition and hard work," partly because no one can anymore and partly because it's the entry level career-track jobs that have disappeared to the point of nonexistence. When you see that less than half of young people are in a field they want to be in, getting their careers started, you have a huge pool of people wondering why doing the right thing isn't even getting their foot on the first rung of the ladder. When a relatively decent job requiring a college education has hundreds of applicants, these young people KNOW the deck is stacked against them and it's not their fault or their resume wasn't worded right or whatever.

      Sure, the handful who have Harvard MBAs and get offers from big financial firms will feel as you say, but those people would be Republicans regardless of age. And they are a vanishingly small number. Ask the girl who majored in sociology at Goddard who is now working at Starbucks or maybe doing volunteer work because she can't find anything.

      Ed FitzGerald for governor Of Ohio. Women's lives depend on it. http://www.edfitzgeraldforohio.com/

      by anastasia p on Sun Mar 23, 2014 at 12:19:41 PM PDT

      [ Parent ]

    •  this isn't coffee talk - it's fantasy talk (1+ / 0-)
      Recommended by:
      Tonedevil

      You "think" there are a significant number of young voters that are libertarian? Ha!
      There's a next-to-meaningless statement. Significant being what? Five percent? Twenty five percent?
      From there you launch into total fantasyland.

      They are fine with people marrying whomever they want to marry, people making their own medical decisions, etc.  But they also don't like too much government intrusion in economic issues.
      Actually it's the social issues that where younger voters align with libertarians. But that can also be true of Democrats aligning occasionally with libertarian positions.
      You cling to the century old conservative fantasy of voters turning Republican when... wait for it... they get their first big paycheck. Hahahaha!
      Really? THAT"S the fantasy you trot out? You've got to do better than that.
      I've seen a lot of young people move from "liberal" to "libertarian" when they get their first full time paycheck
      What a load of crap. That pathetic lie has been around for a century and it STILL isn't true.
      Oh, and for good measure you toss in another pathetic Republican lie - these poor young folks are paying for "something they don't need".
      Another steaming load of crap.
      Try coming up with something new.
    •  you forgot to mention that you agree with (1+ / 0-)
      Recommended by:
      Capt Crunch

      those young libertarians.

      To put the torture behind us is, inevitably, to put it in front of us.

      by UntimelyRippd on Sun Mar 23, 2014 at 07:00:47 PM PDT

      [ Parent ]

  •  Let's start with the big one first.... (5+ / 0-)

    Obamacare:  There are over 3 million young adults out on their own who are now able to stay on their parent's policies.  Older millennials, after shedding the misinformation hurled at them are now signing up.  Why?  Because Obamacare is good for people and good for the country.

    Jobs:  GOPs in office now/Boehner/ who refuse to pass a jobs bill that would repair our crumbling infrastructure while creating jobs for years to come.  Millennials know that people who have paychecks spend and it is demand that drives business.  People who can't find work can't support themselves, their communities, etc.  The solution has been there for that last five years.  The misery of joblessness is on the GOPs.  The GOP won't authorize spending the money to revitalize our economy because they say "we can't afford it."  Millennials know and most Americans know this lament is under a falst premise.  The outlay would be more than recouped.  However, their concerted effort to keep things stagnant under Obama is a tactic for the next election, and the next.....

    Regulations:  Millennials know about our environment and how toxic dumps, fracking, and all the deregulation nonsense that the Chemical Giants, the Koch Brothers and their money tried to derail.  They are concerned about their future children and  understand that without some modicum of regulations our Insurance Industry (before Obamacare they were screwing us), the banking system (now with Frank/Dodd banks must have a specified reserve to keep banks safe for the public, Food/Medicine/Environment regulations are good for people, flora, fauna, and our planet.  

    Women's reproductive health which affects not only her well-being, but her family and/or future family.  The anti-contraception, anti-abortion, unrealistic obstacles the GOP in many instances puts in the way of a women's health is unconscionable.  

    The GOP in many states of our union who refuse to extend Medicaid for hundreds of thousands of poor people is blatantly wrong, and for what?  Just because they can?

    And, the list goes on.....

    Most millennials are savvy; I have faith.

  •  Waldo's a Republican? (3+ / 0-)
    Recommended by:
    GAS, emal, NoMoreLies

    I knew there was something about that guy I never liked.

    How about I believe in the unlucky ones?

    by BenderRodriguez on Sun Mar 23, 2014 at 11:14:26 AM PDT

  •  The GOP lacks an economic message for millennials (5+ / 0-)

    Millennials are on the losing end of the low regulation free market agenda.  Unpaid internships, temp jobs with no benefits and student debit is what they have left with.

    At least the GOP's message produces some winners for baby boomers who were able to join the labor market before the race to the bottom began.  When you push it to the millennial generation, it sounds like the same condescending BS they have been hearing from years.

  •  I'm starting to wonder if Kabuki works well with (2+ / 0-)
    Recommended by:
    GAS, NoMoreLies

    multiple camera angles.

    Seems like we have too many angles for the Kabuki theatre distraction to actually work.

    All of us, on all sides get glimpses of unmentionables and have a boom mic making a guest appearance in the frame.

    Is it possible that the big lie is unsustainable with the many perspectives that modern day media offers?

    Great diary! Thanks for sharing.

    Democracy - 1 person 1 vote. Free Markets - More dollars more power.

    by k9disc on Sun Mar 23, 2014 at 11:42:38 AM PDT

  •  Nobody Benefitted From a Bigger Explosion in Big (5+ / 0-)
    Recommended by:
    Mr Robert, GAS, zozie, Tonedevil, NoMoreLies

    government than The Greatest Generation, yet when they were just middle aged, the Republicans put them to work launching and leading the Reagan Revolution and starting the long program to dismantle everything that saved their Depression childhood asses and gave them the education and careers after their great war sacrifices that they were just beginning to peak into in the early 80's.

    Nobody still living today felt the hatred for the corporate agenda more passionately than the Greatest Generation, the last of whom have been shuffling off voting to restore that corporate agenda by like 20% margins and more.

    See Republicans don't give voters a choice between wall street and main street.

    They give them a choice between Main Street in Bedford Falls vs. Martin Luther King Alley in E. St. Louis or Harlem.

    They teach them that Social Security and unemployment insurance may have worked before we let so many of thosssse people build entire lifetimes sucking the taxpayers' dollars, and liberal incompetent corruption made government hopelessely uncompetitive with the private sector.

    The rightwing has the ability once they learn the lingo --and I have no reason to dispute the reports that they presently are miles off the mark-- to make millennials vote to surrender any decent future just as successfully as the right convinced the first American generation that ever had a middle class life to take it away from their own children and grand children.

    We are called to speak for the weak, for the voiceless, for victims of our nation and for those it calls enemy.... --ML King "Beyond Vietnam"

    by Gooserock on Sun Mar 23, 2014 at 11:53:55 AM PDT

  •  The ad's big fail? (1+ / 0-)
    Recommended by:
    Tonedevil

    Why the white male?

  •  My 16 YO said that he's wearing Hand Me Ups! eom. (1+ / 0-)
    Recommended by:
    GAS

    While not all republicans are bigots, all bigots are republicans.

    by Maximilien Robespierre on Sun Mar 23, 2014 at 12:17:58 PM PDT

  •  Hipster Should Drive An Electric Car (1+ / 0-)
    Recommended by:
    zozie

    It'd save him gas money.

    "Obama inherited so much Republican-strewn garbage, it makes my head spin to think about it." Bill in Portland, Maine

    by wild hair on Sun Mar 23, 2014 at 12:22:43 PM PDT

  •  He's a Florida lawyer turned patronizing hipster. (1+ / 0-)
    Recommended by:
    TheDudester

    According to his resume (http://ampscreative.wordpress.com/...), after graduating from Florida State in 2006 with a B.A. in English, he attended Florida International University College of Law.  I assume that he earned his law degree (specializing in "Entertainment Law"), but his resume does not actually spell this out.

    (His Twitter account has been changed to a private one--https://twitter.com/....)

    People elsewhere--and here?--have pointed out the stupidity of his being a representative for the Washington Ballet when his political party would like nothing better than to entirely decimate what remains of the N.E.A.  I could also point out the stupidity of supporting the Republican Party after attending state universities--you know, those places that only exist because of "liberalism," and which republicans would undoubtedly be happy to replace with even more inefficient and wasteful, but lucrative, private educational businesses.  After they finish decimating the American public school system.

    Do you have thoughts on his support for the Republican Party?  You can tell him you cogent, well-thought-out arguments in a letter to his address, which he has online:  130 M Street NE, PH19, Washington D.C. 20002.  

    His building, Flats 130 At Constitution Square, is the epitome of where a cheesy lobbyist drone (like he is) would live, and not the Brooklyn-esque D.C.(?) area at least a block or two away (or three or ten) featured in the ads.  And he has a penthouse!  The views of the poor people remaining in Northeast D.C. from the window of his characterless presumably small but "luxury" apartment must be so quaint and charming.

    What a creep.  Or just stupid, stupid, stupid.

    •  Dude, don't do that (0+ / 0-)

      Invading this guy's privacy can not only backfire -- it's unethical.

      Ridicule is OK.  Stalking gim is not.

      Quote of the week: "They call themselves bipartisan because they're able to buy members of both parties," (R. Eskow, Campaign for America's Future.)

      by mbayrob on Sun Mar 23, 2014 at 01:04:04 PM PDT

      [ Parent ]

      •  You're wrong. (1+ / 0-)
        Recommended by:
        TheDudester

        He volunteered to be the face of a particular point of view. It's not "stalking" to explore and analyze what informs that point of view, using personal data which he himself has made available.

        Obama is apparently OK with TPP's price tag of thousands of preventable deaths, due to projected increase in drug costs in impoverished nations. Does it make a difference to you if HRC supports TPP as well?

        by WisePiper on Sun Mar 23, 2014 at 01:34:47 PM PDT

        [ Parent ]

      •  It isn't as unethical than what HE did. (0+ / 0-)

        As someone else noted, when you put your face on a political ad promoting an ideology or political party, you have to know people are going to start digging around to find out who you really are. Especially these days, when so many people out there aren't at all who they claim they are in these ads. To think otherwise would be naïve.

        Just look at the lady who lied her ass off in that AFP ad...Or the Kentucky mining exec who pretended to be a coal miner. This guy isn't really that different. Hell, he probably doesn't even know anyone unemployed. IMO, this info reveals what some of us already suspected--he's full of shit....And the OP's post proves it.

        •  Michelle Malkin vs. the 12 year old (0+ / 0-)

          Yes, the hipster is totally full of shit.  Yes, he's a lawyer and a liar from Florida.

          But "debunking" people who speak out has its own hazards.  You might remember the sad case of Graham Frost, a twelve year old with a severe brain stem injury.  The DNC had him speak on their weekly radio program in favor of SCHIP, a pre-ACA program that helped families with sick children.

          Michelle "Fucking" Malkin, a RW personality, decided to stalk the family.  And in the process of doing so, made herself radioactive not only to the general public, but to essentially everybody outside of the asylum.  

          This was rough on the boy and his family.  But it was ultimately a pretty bit media win for folks like us:  we got more publicity for the broadcast, and it revealed Malkin as the kind of ghoul most of us knew she was.

          The Hipster Lying Lawyer is no where near as sympathetic as Graham Frost.  But then again, the folks behind him have a lot more media money behind them.  If you go after him in a crude and public way, you will make a martyr out of the muthah fukkah.  And you will undo the harm the GOP has already done to themselves, by changing the topic away from the ridiculous lying hipster lawyer who works for the ballet, of all things.

          Don't be stupid.  We're winning on this one.  There is a demographic of assholes who will identify with this asshole.  They will like it even more if we martyr him.

          So don't do that.

          Quote of the week: "They call themselves bipartisan because they're able to buy members of both parties," (R. Eskow, Campaign for America's Future.)

          by mbayrob on Sun Mar 23, 2014 at 06:38:34 PM PDT

          [ Parent ]

          •  To some degree, we agree...maybe. (1+ / 0-)
            Recommended by:
            mbayrob

            I wasn't advocating having a political ad that attacks the guy. But given the Republican history for lies and dirty tricks, it's obvious where people are going to look into who this guy really is. And I see no harm in that as long as nobody's advocating anything crazy like doing anything to the guy.

            The fact is, we live in an age where all the info you'd ever want to know about anyone is right at your fingertips. It's naïve to think you can be a millionaire, dress up to look like regular folk, lie your ass off and nobody's going to Google that shit.

            As for the ad itself....I agree with you. The Dems shouldn't do anything because imho, if I didn't know better I'd swear the DNC made the ad for the GOP.

    •  In other words he's another Julie Boonstra. n/t (0+ / 0-)
  •  I would assume (0+ / 0-)

    that most hipsters who vote Republican do it to be ironic.

    "Victory means exit strategy, and it's important for the president to explain to us what the exit strategy is." - George W Bush

    by jfern on Sun Mar 23, 2014 at 12:43:23 PM PDT

  •  Loss Leader (0+ / 0-)

    if you can get an MBA online and yet have a radical hierarchy of salary expectations, false consciousness is the coin of the "business administration" realm

     

    Warning - some snark may be above‽ (-9.50; -7.03)‽ eState4Column5©2013 "I’m not the strapping young Muslim socialist that I used to be" - Barack Obama 04/27/2013 (@eState4Column5).

    by annieli on Sun Mar 23, 2014 at 12:54:05 PM PDT

  •  TURNOUT is the key! (0+ / 0-)

    It literally doesn't matter what potential voters think. If they don't show up at the polls it's moot.

    Among the many unstated messages that discourages turnout is the belief that my vote doesn't count. The more we point out the absurd GOP the more people feel disempowered.

    I don't know why. Do you?

  •  It's about as convincing as ads.... (0+ / 0-)

    ....showing white people rapping.

    This is comparable to showing a man in a leisure suit and gold chains pitching for Reagan in 1980 - the Republicans are on the tail end of a loathsome fashion and lifestyle disaster, but think it's groovy, or deck, or whatever the Fox News watchers' grandchildren use as their word for "status-enhancing for our age cohort".

    You can't spell "Dianne Feinstein" without "NSA".

    by varro on Sun Mar 23, 2014 at 02:11:54 PM PDT

  •  Money buys influence buys votes... (0+ / 0-)

    All of this crap about millennials being recruited as Republicans is about millennials not voting.  Democrats stay home in the midterms (watch...just watch); and the old, stupid, angry rural white people will be voting as Republicans always vote: with the radical religious, with the rich, with the greedy get off my law liberty types.  How to change that is the only issue.  Money.  They have waaaaay more money than we do.  Game over.

    Whether those are the purchased votes of Congress or electorate, it's all and only about money buying (influence=narrative=) votes.  If Democratic ideas and values are in such ascendency, the demographics in our favor, and the Republicans so malignantly opposed to sensible ideas, then why are Democrats going to lose more seats in the House and control of the Senate in 2014?  After we get clobbered in 2014 and Obama the truly lame(r than even now) duck (-ness) is little more than a veto pen, then what?  More war, corporate tax breaks, our third world status as a Banana Republic of run by the 1% means even Blue States will follow.   All of this crap about millennials being recruited as Republicans is really more about millennials not voting.  Democrats stay home; old, stupid, angry rural white people voting as Republicans vote.  How to change that is the only issue.

  •  "my friends need a paycheck, not an empty promise" (1+ / 0-)
    Recommended by:
    NoMoreLies

    It took me an hour to stop laughing about this!

    You mean like all the EMPTY PROMISES the GOP have been making about JOBS bring their priority in Congress, while they have voted 50+ times to repeal your healthcare?

    And STILL the GOP's magical unicorns have somehow failed to fly in and deposit NAY kind of jobs legislation SINCE OBAMA'S FIRST INAUGURATION!

    I hate to break it to glasses boy, but the GOP used to be a political party, until the Tea Party sucked out their soul, and replaced it with hate and greed - now, they are just a political suicide bomb locked around the neck of America, and we're all holding our breath wondering how long we have left and what or who will finally detonate it!

    America's LAST HOPE: vote the GOP OUT in 2014 elections. MAKE them LOSE the House Majority and reduce their numbers in the Senate. Democrats move America forward - Republicans take us backward and are KILLING OUR NATION!

    by dagnome on Sun Mar 23, 2014 at 02:14:29 PM PDT

    •  Like all those jobs (3+ / 0-)
      Recommended by:
      TheDudester, NoMoreLies, dagnome

      With paychecks That failed to materialize under former GOP policies, most recently Bush  Jr. ?
      We can research and study history pal.

      Like how all those promises of how tax cuts for the wealthy, deregulation, and trickle down economics failed and jobs weren't created when he Bush. Jr. and co gave us these policies. ....never really came to fruition...no it just led to huge income and wealth inequality like sane intelligent people said it would.

      Like How the Republican Laffer curve is a just a freaking joke and not borne out by history with real facts.

      Hey hipster GOP Waldo wannabe, just like all those GOPers before you, you fail to realize we can fact check those promises and implementation of those policies and see how freaking wrong they all turned out to be....yes those deregulations for job creators led to paychecks my a** unless you want some fries with that.

      Typical GOP fool.

      Government of, for, and by the wealthy corporate political ruling class elites. Elizabeth Warren Progressive Wing of political spectrum.

      by emal on Sun Mar 23, 2014 at 02:49:03 PM PDT

      [ Parent ]

      •  We're great at Google (0+ / 0-)

        They cannot comprehend the fact that we have a fact checker at our fingertips at all times. It's sad how limited they are by their own perspective. Of course, we already knew about this.

        Is fheàrr fheuchainn na bhith san dùil

        by bull8807 on Mon Mar 24, 2014 at 08:38:15 AM PDT

        [ Parent ]

        •  What's really sad is that MANY Americans (0+ / 0-)

          can't seem to recognize the clear and present danger that the current Tea Party-infested GOP poses to the remaining health of America, despite the presence of such online places like DK and the ready availability of YouTube videos to replay the GOP's inane comments endlessly ("I am not a witch").

          The Republicans have legislated on the wrong side of nearly EVERYTHING since Ronnie Raygun began this nation's long slow slide to idiocracy and collapse.

          Since Bush Jr. was annointed, the GOP has stepped up their efforts to turn American into a banana republic where only the WEALTHY get a good life, and everyone else has to kiss their arses to survive.

          GET MAD, people, and VOTE - if they win in November it's OUR fault.

          America's LAST HOPE: vote the GOP OUT in 2014 elections. MAKE them LOSE the House Majority and reduce their numbers in the Senate. Democrats move America forward - Republicans take us backward and are KILLING OUR NATION!

          by dagnome on Mon Mar 24, 2014 at 11:59:13 AM PDT

          [ Parent ]

      •  Bravo emal - you've been paying attention! (0+ / 0-)

        America's LAST HOPE: vote the GOP OUT in 2014 elections. MAKE them LOSE the House Majority and reduce their numbers in the Senate. Democrats move America forward - Republicans take us backward and are KILLING OUR NATION!

        by dagnome on Mon Mar 24, 2014 at 12:00:22 PM PDT

        [ Parent ]

  •  Self-interest (0+ / 0-)

    or, "vote your bank account" is the underlying theme of this ad.  It says "if you're not gay, gay marriage shouldn't drive your vote.  If you're not black, racism shouldn't drive your vote. If you're not an immigrant, if you're not on foodstamps ..."  It's an anti-idealism ad.

    But I personally find that idealism only adds passion and perspective to self-interest.

  •  Maynard G. Krebs? NT (0+ / 0-)

    Help us to save free conscience from the paw Of hireling wolves whose gospel is their maw. ~John Donne

    by ohiolibrarian on Sun Mar 23, 2014 at 04:33:45 PM PDT

  •  They just don't get (0+ / 0-)

    All the oil goes in one big pot and we do not determine the price of it.  Let's drill,frack,and mine in all the wealthy neighborhoods.  I think it's their turn.

  •  Umm we aren't THAT stupid (1+ / 0-)
    Recommended by:
    bull8807

    Lol

    "Disappointment is anger for wimps," -Dr. Gregory House

    by freakofsociety on Sun Mar 23, 2014 at 06:55:40 PM PDT

  •  Quick Sampling of YouTube Comments (1+ / 0-)
    Recommended by:
    bull8807

    KRAMRENKA
    2 days ago
     Heating bill at home? Daddy's home that is.. Fucking poser

    Gilbert A.
    2 days ago
     Did he just say he shouldn't have to check if he has money before he spends money? Entitled son of a biotch. 

     ·
    1
    Tara Young
    2 days ago
     Wow! That is a quality production. I really feel like they get me. So switching to Republican!
     ·
    tmoore2010
    2 days ago (edited)
     You're a Republican because your a shitty paid actor who has no real talent like other Republican actors: Scott Baio, Patricia Heaton, etc.

    DamagedApotheosis
    1 day ago
    i totally saw scott greenberg at the Oneohtrix Point Never show.  He looked so conflicted.  He seemed to love the music but hate the meta-message of late-captalism/accelerationism as a source of the half-life decay in art and culture.  He later recontexualized and got on with his drinking of high-end craft brew (gas money!!!) and telling this girl that rush limbaugh is the reincarnation of Kierkegaard.

     ·
    sucktastic
    2 days ago
     The only thing worse than a hipster is a Republican hipster.  

  •  Gee Wally... (0+ / 0-)

    So if I vote Republican I can be hep? That's swell!

    The United States for All Americans

    by TakeSake on Sun Mar 23, 2014 at 08:57:09 PM PDT

  •  Fatal GOP Error: Millenials like Socialism (0+ / 0-)

    The stodgy old curmudgeons in Republicanland keep forgetting we did not grow up under the nuclear threat of the Cold War. I was age 1 when the Berlin Wall fell, age 4 when the USSR disintegrated. Communism is not a scary monster to me or anyone else my age. We're the only generation that has a sizable chunk in favor of, or at least not in knee-jerk opposition to socialism. We giggle at any pro-corporate BS on TV, doubly so when a "hipster" parrot is trying to make it cool.

    Hilarious, I'm sure it'll get the grandpas to open their wallets. I fully expect a Romney-level meltdown to occur when the millennials do not flock to GOP candidates. They will be baffled as to how we did not fall for their schemes to get us to support.... everything we don't support. They will never learn to, you know, actually listen to us and our ideas for what we want the world to be. Not that the Democrats are doing that much better on some issues (student loans, public transportation, the environment, etc.)

    P.S. hipsters ride bicycles.

    Is fheàrr fheuchainn na bhith san dùil

    by bull8807 on Mon Mar 24, 2014 at 08:34:22 AM PDT

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